List of Juice Consulting Press Hits
Juicing It Up In Texas
How a former member of Beyoncé’s team created Austin’s premier PR and marketing agency
Written By Al Shipley, Photos by Chisum Pierce, Styling by Sage Walker and Juice Consulting, Shot on location at FOTOHOUSE
“When I first moved here, I felt like it was a small town,” Heather Wagner Reed says of her adopted hometown of Austin, Texas. The deceptively laid-back atmosphere of Austin, however, is part of why it’s become a major cultural hub of the south, and a perfect home base for Juice Consulting, Wagner Reed’s marketing and PR firm, which is about to celebrate its 16th birthday.
“The tech industry has been booming here for quite some time, the live music industry is extraordinary here, there’s a lot of resources for artists here that I don’t know exist anywhere else. So many nonprofits that actually were created to help musicians with things like healthcare, with mental health services, with financial grants, with education,” Wagner Reed says. “It’s just been growing exponentially, it’s a very exciting time to be here. It’s like a creative vortex.”
Wagner Reed, a Pennsylvania native, came to the region two decades ago to work with one of the most famous Texans in the world: Beyoncé Knowles. Wagner Reed had been working for Universal Music in the Netherlands when she met the Destiny’s Child star’s father and at the time, manager. Read more at: https://www.spin.com/2023/05/juicing-it-up-in-texas/
Juice Consulting: Main Squeeze
“After achieving PR nirvana—working for five years with Queen Beyoncé herself—Heather Wagner Reed had one more step to take, and that meant starting her own reign. She began building outward. Juice Consulting, her full-service public relations and marketing firm, started in 2007 as a one-woman show in Bey’s hometown, Houston; Wagner Reed then hired help and made a move. This month she celebrates Juice’s 15th year in Austin. The PR entity launched with a focus in music and creative sectors, quickly acquiring legendary music clients like Asleep at the Wheel and Gloria Gaynor. The firm also worked on a special project with Erykah Badu.” Read more at: atxwoman.com/juice-consulting-featured-may/
Journal Profile: Heather Wagner Reed blazes her own path, from helping Beyoncé to running her own marketing agency
“Heather Wagner Reed has a style that’s indisputably cool. She combines colorful blazers with patterned shirts, layers necklaces and bracelets, swaths her fingers with rings and wears vintage glasses.
So it might surprise people to know she was a shy kid growing up.” Read more at: https://www.bizjournals.com/austin/news/2023/05/18/profile-heather-wagner-reed-juice-consulting
How to Balance it ALL with Heather Wagner Reed, Founder + CEO of Juice Consulting
Listen to the podcast at: https://www.youtube.com/watch?v=yGWNMiSaF0g
Juice Consulting Celebrates Sweet 16 with '80s Prom Bash
Watch here: https://www.kxan.com/studio-512/juice-consulting-celebrates-sweet-16-with-80s-prom-bash/
Success Celebrates the 16th Anniversary of Significance with Juice Consulting's Heather Wagner Reed
About our special guest, Heather Wagner Reed- Before launching Juice in 2007, served as Beyonce’s senior product manager for five years, worked with an international MBA program based in a 13th-Century Dutch castle, among other epic things. A top-notch polka dancer and a doting mom of two exuberant kids whose names both start with L. Started work at age 14 in her mom’s donut shop – and hasn’t stopped “hustling” since. As an Adjunct Faculty at Austin Community College, she is also always in search of next level nerdy glasses.”
Listen to the podcast here: https://www.spreaker.com/user/www.transformedtraveler.com/heather
Episode 1276: Heather Wagner Reed, Founder of Juice Consulting, Returns!
Listen to the podcast here: https://howdidigethere.podbean.com/e/episode-1276-heather-wagner-reed-founder-of-juice-consulting-returns/
Juice Consulting celebrates 16 years in the Austin community
Watch here: https://www.fox7austin.com/video/1226966
Photos: Juice Consulting Sweet 16 Bash in Austin
Heather Wagner Reed hosts foundingAUSTIN’s Up and Comers podcast, which has on guests such as SXSW Programming Chief Hugh Forrest
For further interviews, see here
Heather Wagner Reed writes for foundingAUSTIN magazine – she has interviewed guests such as Hugh Forrest (Programming Chief at SXSW), MassChallenge Texas, Jan Ryan and Lisa Graham and more.
Good Things Come to Those Who Hustle – Heather Wagner Reed’s Siren Songs
“Heather Wagner Reed is a public-relations maven and, with her friendly manner, nonstop hustle and impressive client list, it’s no wonder she has become one of Austin’s most respected women in the industry.”
“Heather is the real deal and if you’re wondering what a publicist does, she is one of the best examples.” Listen Now
“Any successful artist, now matter how independent, will tell you that they could’ve have gotten completely on their own. But how do you know when you’re ready to start building a PR team? TuneCore Austin’s Amy Lombardi gets both industry and artist feedback from Heather Wagner Reed of Juice Consulting.”
“Reed’s small team is hands-on with clients, focusing on telling their stories with passion, something Reed has learned through her years in the industry.” Read More