Meet the Team


Meet the Juice Consulting team adding vitality to our campaigns

Heather Wagner Reed

Heather Wagner Reed

Founder & CEO

Before launching Juice in 2007, served as the Queen B’s senior product manager for five years, worked with an international MBA program based in a 13th-Century Dutch castle, among other epic things. A top-notch polka dancer and a doting mom of two exuberant kids whose names both start with L. Started work at age 14 in her mom’s donut shop – and hasn’t stopped “hustling” since. As an Adjunct Faculty at Austin Community College, she is also always in search of next level nerdy glasses.

Juice Consulting - Madison Snelling

Madison Snelling

Director of PR Services

Born and raised Texas gal. Been pitching media with Juice for the past few years and honed her early chops with English and creative writing studies at the University of Georgia. Manages accounts like it’s her job. Music fanatic and foodie. Self-proclaimed coffee and beer connoisseur. Also writes for MUD Magazine, so she knows a killer “pitch” when she sees one.

Tyler Ostby

Tyler Ostby

Director of Operations

Loves following PR trends, analyzing data and being very “social” on the web. Amateur guitarist by day, music-connoisseur by night. Probably owns too many Spider-Man-themed things. Graduate in Public Relations from the University of Texas at Austin. Has more photos of his dog on his phone than photos of friends.

Jacqueline Mackey

Jacqueline Mackey

Director of Community Relations/Creative Services

Born and raised Austinite proud of her 512 area code. Deeply rooted in the music and arts community with a degree in music business from Austin Community College and a background in marketing and web design. Loves to network and find out who knows who. Is a very involved and committed Recording Academy Texas Chapter member. In her free time she enjoys watching re-runs of The Office and spending time with her husband and two cats.


Sophie Niles

Account Coordinator

A true people-person who grew up in Austin, but insists that ABBA is the greatest band of all time. Graduated Bard College in New York with a degree in Psychology and Theater. Currently a film actress in ATX with a passion for helping to create. All about crochet and Jane Austen after hours.